Vending machine location- vital for your business
Wondering which business to take up? Why don’t you consider being a Vending operator? Yes, being into vending business is one of the most promising businesses that requires low capital and at the same time ensures of guaranteed instant revenue. Vending machines were initially used for selected products only, but with modernization and technological advancements, these are used to vend almost all products.
“4P’s” (Product, Price, Place, Promotion) play a crucial role in vending business. Before establishing a vending business, necessary ground work is to be done before finalizing the product you want to vend. This is important because the nature of the product would determine the kind of vending machine that is to be used. The next most important thing that is to be considered is the location. Location determines the volume of business. If the product you chose is targeted at kids, then vending machine should be located in such a place where there is high accessibility for kids. For instance if you want to vend gumball or candy machines, they need to be located in places where the foot fall of children is high.
There are few factors that need to be considered while selecting most appropriate location:
• Visibility: Is your vending machine visible or is it located in a corner. A clearly visible vending machine will automatically attract customers towards it.
• Footfall: If you have set up a candy vending machine targeting kids, you should also ensure that the number of kids visiting that place is high. There is no point in setting up a candy machine in a place that is hardly visited by kids.
• Reach: Reach or proximity is also important in generating revenue. If a gumball machine is set up from a place that is pretty far away from children play area or schools, there is no use.
• Competitors: You should also find out if some other vending machines are already installed in that. If so, is there a need to install another machine. This also needs some consideration.
• Target audience: Who are your target audience? Children, middle aged individuals or old people. Your vending machines need to be designed in such a way that they can attract the targeted group. For instance, if you are targeting kids, you can stick some interesting tattoos or have some graphics introduced into the machines. This will definitely grab their attention.
Having realized the importance of location, do not panic if you do not have enough time to select a place for yourself. Just contact Planet Antares professionals for guidance on location selection.
Planet Antares manufactures modern vending machines ideally suited to vend all kind of products. They also provide necessary information to set up vending business from scratch.
“4P’s” (Product, Price, Place, Promotion) play a crucial role in vending business. Before establishing a vending business, necessary ground work is to be done before finalizing the product you want to vend. This is important because the nature of the product would determine the kind of vending machine that is to be used. The next most important thing that is to be considered is the location. Location determines the volume of business. If the product you chose is targeted at kids, then vending machine should be located in such a place where there is high accessibility for kids. For instance if you want to vend gumball or candy machines, they need to be located in places where the foot fall of children is high.
There are few factors that need to be considered while selecting most appropriate location:
• Visibility: Is your vending machine visible or is it located in a corner. A clearly visible vending machine will automatically attract customers towards it.
• Footfall: If you have set up a candy vending machine targeting kids, you should also ensure that the number of kids visiting that place is high. There is no point in setting up a candy machine in a place that is hardly visited by kids.
• Reach: Reach or proximity is also important in generating revenue. If a gumball machine is set up from a place that is pretty far away from children play area or schools, there is no use.
• Competitors: You should also find out if some other vending machines are already installed in that. If so, is there a need to install another machine. This also needs some consideration.
• Target audience: Who are your target audience? Children, middle aged individuals or old people. Your vending machines need to be designed in such a way that they can attract the targeted group. For instance, if you are targeting kids, you can stick some interesting tattoos or have some graphics introduced into the machines. This will definitely grab their attention.
Having realized the importance of location, do not panic if you do not have enough time to select a place for yourself. Just contact Planet Antares professionals for guidance on location selection.
Planet Antares manufactures modern vending machines ideally suited to vend all kind of products. They also provide necessary information to set up vending business from scratch.
Labels: planet antares, planet antares vending
posted by Chris Wick | 5:11 AM
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